Capturing innovation

A perspective on showcasing disinfectant floor mats for cross contamination prevention
In the face of the global COVID-19 pandemic, businesses and individuals had been seeking innovative solutions to maintain hygiene and prevent the spread of the virus.
One such solution that emerged during these challenging times was the creative use of floor mats as disinfectant troughs.
I had the privilege of creating a captivating video that showcased how rubber mats can be repurposed to effectively disinfect shoes and prevent cross-contamination. This idea played a vital role in maintaining stringent measures and ensuring the safety of individuals in various settings.
The goal of the video was to showcase the functionality and visual appeal of the rubber mats turned disinfectant troughs.
By utilising close-up shots and dynamic angles and highlighting the details that made these mats an effective tool against the spread of viruses, the innovative concept was brought to life through careful planning and execution.
Highlighting the Benefits through Visual Storytelling
Visual storytelling played a crucial role in conveying the benefits of using rubber mat troughs for disinfection.
The video featured shots of people entering an environment, which could easily be interpreted as hospitals, offices, and schools with the mat placed strategically at an entry points.
These visuals emphasised the enhanced safety measures provided by the mats, reinforcing the message that they act as a vital line of defence against cross-contamination.
Additionally, the video showcased the versatility of the rubber mats, adapting to different settings seamlessly, thereby communicating their wide-ranging applications and efficacy in combating not just COVID-19 but also other infectious diseases.
By effectively disinfecting shoes and preventing cross-contamination, these troughs have played a significant role in maintaining hygiene during the COVID-19 pandemic.
This video serves as a testament to the power of creativity and resourcefulness for innovative solutions to emerge in times of crisis. Through visuals that captured the effectiveness, practicality, and versatility it showcased the company’s commitment to providing a safe and hygienic environment during the COVID-19 pandemic.